The new reality in B2B sales

Your B2B customers are on a journey to radically transform the way they buy. Their procurement team and their professional buyers play an ever more important role in your sales process. They are better prepared, better equipped, and in many cases are already today the decision maker as to what and from whom to buy. This paradigm shift requires you as sales professionals to adapt the way you sell. Old patterns of behavior and sales methodologies will no longer be enough to build winning business relationships with B2B customers and their empowered buying function.

In this webinar we will shed light on what you need to do as sales professional to succeed in this new reality of a more emancipated customer. We will build your understanding of how your B2B customer buys today and how you can build winning relationships with their procurement team consistently.

Understand

procurement’s role and why their influence on your sales process will continue to increase in importance.

Learn

from an experienced procurement professional how buying teams manage your customer’s buying journey today and in future.

Gain

insights on what actions to take to consistently win in the relationship with your customer and their procurement teams.

Your presenter

Jens Hentschel

Founder of FIVIS

B2B relationship enthusiast. Inventor of FIVIS. 15 years of experience in various procurement leadership roles for companies such as Procter & Gamble, KFC and others.

Join us and get your questions, that you always wanted to ask your buyer, answered by our procurement professional.

Register now

Register for the webinar “HOW TO WIN WITH PROCUREMENT” and learn how you can build winning relationships with procurement with confidence.

NEW DATES FOR 2024 ARE COMING SOON!

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